Kolon Global's ‘Hanulche Gallery’ on the Cover of a Global Magazine

▷ Selected by global space design magazine, Interiors, as an exceptional housing exhibition center

▷ Interactive housing exhibition centre that allows consumers to experience brand values

Kolon Global (CEO & President Kim Jung-il) announced on the 8th that its interactive housing exhibition centre ‘HANULCHE GALLERY’ has been featured on the cover of the global space design magazine 'INTERIORS'. The photo on the cover shows the Hanulche Lacview housing exhibition centre at Beonyoung-ro, Yayeum-dong in Ulsan.

It is very unusual for a housing exhibition centre to be selected as the cover of INTERIORS. Interiors cited the fact that HANULCHE GALLERY focuses on the customer experience of the brand, unlike traditional model homes.

Kolon Global's HANULCHE GALLERY, which won the iF Award last year, is differentiated from usual one-way exhibitions that simply list functional information for sales. It is characterized by interactive communication that allows consumers to ponder about the significance of a house.

In addition, Kolon Global has incorporated its brand philosophy of ‘bringing the sky into your space’ into the gallery. From the entrance to the exit, various images of the sky are displayed to foster emotional connection with consumers.

Some of the finishing materials are reused to minimize waste, emphasizing sustainability. The iconic signature objects of HANULCHE are moved and installed in local areas so that visitors can experience the brand values pursued by Kolon Global.

“A housing exhibition centre is not just a place to gain information about a property, but a place for consumers to experience the brand,” said a representative from Kolon Global. “Based on our understanding of changing consumer values, we will continue to introduce HANULCHE GALLERY to communicate our differentiated spatial philosophy and brand identity.”

Kolon Global has been recognized for its brand values by various awards, with its Hanulche Gallery, an experiential housing exhibition, winning the main prize in the interior category of the iF Design Awards last year.