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About KOLON
Brand Identity

Our symbol represents KOLON's corporate spirit and management philosophy

kolon entrepreneurhip, kolon person, Rationality Positiveness Cooperation KOLON's corporate spirit, KOLON people Rationality, Positiveness, Cooperativity KOLON's corporate spirit, KOLON people Rationality, Positiveness, Cooperativity

A Symbol of Our Management Philosophy

KOLON's symbol consists of seven embossed triangles and three engraved triangles that form a meticulously calculated state of equanimity and stand for the harmony between yin and yang. These ten triangles put together create three large triangles and three small, engraved triangles in an organic manner.

These triangles symbolize the virtues required of KOLON people; the first combination of triangles denotes the need for a harmonious relationship with colleagues (人和), a harmonious relationship with family (家和), and peace of mind (心和), while the second combination of triangles signifies rationality, positiveness and cooperativity.

KOREAN

Kolon Korean signature Kolon Korean signature
Kolon Korean symbol Kolon Korean symbol

ENGLISH

Kolon English signature Kolon English signature
Kolon English symbol Kolon English symbol

Minimum size Requirements

Minimum standard size 3mm Minimum standard size 3mm

Color use

The official colors of KOLON are KOLON Blue and KOLON Red. The accent color may be used to play a secondary role in accordance with the guidelines.

Official colors

KOLON BLUE
PANTONE 300 C
CMYK 100/45/0/0
RGB 0/120/195
HEX #0078C3
KOLON RED
PANTONE 485 C
CMYK 0/100/100/0
RGB 235/30/45
HEX #EB1E2D

Accent colors

PANTONE 298 C
CMYK 0/0/0/100
RGB 0/0/0
HEX #000000
PANTONE 298 C
CMYK 0/0/0/30
RGB 190/190/190
HEX #BEBEBE
PANTONE 298 C
CMYK 75/10/0/0
RGB 0/175/230
HEX #00AFE6
PANTONE 152 C
CMYK 0/50/100/0
RGB 245/145/30
HEX #F5911E
PANTONE 874 C
Gold
PANTONE 877 C
Silver

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